With deep sorrow we had to say goodbye to our beloved colleague Yang Deng last week. She passed away on Friday, 6 December following a tragic accident. Sunny, as she called herself, will be deeply missed by our team, of which she has been part of for seven years, as well as our partners with whom she worked closely.

We are so honoured and grateful that we got to share her friendship and partner with her during her far too short time on earth. We will miss her open, incredibly curious and brilliant mind; her passion and dedication to her work and the kindness and spirit of her friendship. Her positive attitude, drive and desire to be of service to others and the planet has touched us all.

Sunny’s light will continue to shine in our hearts and her memory will carry us forward.

We want to thank everybody who reached out to us and supported Sunny in her final days with their energy and best wishes. We send our deepest condolences to her family and friends around the world.

 

The CSCP supports Vodafone Germany in the development of sustainable lifestyle activities as part of its innovative Mission Green employee engagement programme for approximately 16,000 employees throughout Germany.

Going on business trips, commuting to work or having lunch at the canteen. Employee behaviour both at work and at home contributes to carbon emissions, and therefore presents huge potential for reducing the carbon footprint of both a company, as well as the individual members of staff. At the same time, employees who are motivated to make a difference for sustainability in their own life are also more likely to drive new sustainability actions and innovations in the workplace.

As a scientific and implementation partner, the CSCP has supported the development of Vodafone’s Mission Green programme with its expertise on sustainable behaviours and guidance in behavioural change, while the Wuppertal Institute has provided estimations for carbon emission savings related to each action.

Mission Green started in October 2019 with an eight week kick-off phase, followed by a one year consolidation phase. Through the programme, Vodafone employees learn everything about their personal CO2 footprint and how to reduce it by participating in a wide range of activities. The approach is to raise awareness on sustainable lifestyles and encourage behavioural change. Employees can take part in over 40 missions in the categories Mobility & Travel, Nutrition & Health, Shopping & Consumption, Housing & Energy and Nature & Leisure via an app developed for this purpose. Suggestions from the app include; Riding a bicycle to work, eating vegan food or setting up a video conference instead of flying to a meeting – everything helps to reduce the personal CO2 budget. In addition, there are lots of interesting facts, as well as tips and tricks, to make everyday life more environmentally conscious. In addition, the company helps its employees with a variety of other offers: from company bicycle leasing and car sharing to subsidies for public transport tickets. If flights are unavoidable, the company will soon offset the CO2 emitted. Weekly actions on the Vodafone campus support the missions, including the presentation of low carbon alternatives by cooperation partners like electric scooter manufacturers, farmers from the region or e-bike suppliers.

“We have set ourselves ambitious goals when it comes to sustainability. We are significantly increasing our pace on the road to becoming a green company”, says Hannes Ametsreiter, CEO of Vodafone Germany. The ‘Mission Green’ is part of ‘GIGA Green’, a supporting pillar of the corporate strategy. The declared goal: Vodafone wants to become a green company. This is based on measures to reduce greenhouse gas emissions. By 2022, the company aims to reduce its CO2 emissions by 92%.

Please contact Rosa Strube for further questions.

“How will I live and work in 2030? What products and services will be needed in the future and how can they be designed more sustainably? Will there still be the same jobs in 2030? What skills will I need for the future?” The CSCP will be exploring these questions among many others with teenagers and young adults in the BOOM holiday camps.

“BOOM – Berufsorientierung und grüne Jobs mal anders” are camps where participants can explore future jobs in the fields of “daily consumption and product design”, “energy and mobility”, “building and housing” and “food and agriculture”.

The BOOM camps are free for participants and is funded by the German Federal Ministry for the Environment, Nature Conservation and Nuclear Safety (BMU) and the European Social Fund (ESF).

If you want to share this exciting opportunity on your network, feel free to download our media kit which includes short descriptions as well as banners for newsletters, social media or websites.

For a longer description of the project feel free to use the text on our project website.

Furthermore, you can follow and share our social media channels on Instagram, Twitter and Facebook with your network. Additionally, we would be glad to send you flyers and posters, if you have the potential to share them with our target group. Please contact us via email if you like to order printed material. Further information can be found on our website.

Plus, we are now looking for exciting practical partners who would like to support us in our project in the coming year. Please contact Marius Mertens if you are interested!

‘Taste the Change’ is an interactive online toolkit that leads you through the main steps of creating successful behaviour change interventions.

Inspired by principles of gamification, ‘Taste the Change’ has been developed as part of the Academy of Change programme with the purpose to disseminate behavioural knowledge in a user-friendly and innovative way. It is openly accessible to NGOs and organisations at large interested in making sustainable behaviour change happen.

Throughout the ‘Taste the Change’ online platform you will be guided by its main character Chris, who cares about sustainability and the well-being of our planet, however, his lifestyle does not quite match these values yet. For example, his diet is largely meat-based. Why is this so? How might we encourage a behavioural shift to happen in reality? Can this knowledge be applied in other contexts, regarding different behaviours? These and other questions will be addressed with tools, tips and concepts in Taste the Change.

A reward is waiting for you after completing the journey. You have the opportunity to play the behaviour change lottery and take your chance to win a one hour behaviour change coaching session with the Academy of Change team. The team looks forward to meeting you! Taste the change and find out!

Please contact Mariana Nicolau for further information.

In the EU over 100 million tons of bio waste are thrown away each year – around 200 kg per person. The majority of this waste goes to landfills, therefore wasting valuable nutrients, energy and resources while causing major environmental challenges.

Nestled in the hills – a dormant volcanic range 20km southeast of Rome – you find the town of Albano Laziale. While it may not have the grandeur of the ‘eternal city’, Albano Laziale is far ahead in another way: biowaste management.  Albano has the intention to be a national reference for good waste management, especially when it comes to biowaste.

“When the actual administration was established in 2010, only 2% of waste was collected separately with a poor rate on quality. The mission was to let start a door to door waste collection system combined to an intensive sensitization campaign for citizens and business activities. The city administration has assigned the highest priority to waste management investing important resources to change the citizens behavior” (Quote from ANCI Lazio SCALIBUR partner)

 They are already on the right track, yet aim to further promote local actions thanks to the engagement activities of the SCALIBUR project, which is run at the local level with the support of the Collaborating Centre on Sustainable Consumption and Production (CSCP) and other project partners. The last SCALIBUR Italian Biowaste Club meeting took place in Albano Laziale on 30 October 2019 at the Municipal Townhall premises. During the meeting local stakeholders discussed current challenges and possible solutions for the city of Albano Laziale, looking into main biowaste operational areas, namely collection, transport, sorting & valorisation. The key outcomes – which will be further discussed and implemented in the town – will focus the following key course of action: 1) Implementation and monitoring of the Pay as you throw (PAYT) tariff for all commercial activities including HoReCa; 2) optimisation of the collection routes in the peri-urban areas of the city; 3) advancements in the valorisation of biowaste through the setting up of a local aerobic biowaste treatment plant.

Please contact Francesca Grossi for further information.

Map Image: OpenStreetMap | License: Open Database License (ODbL)

Looking for new and insightful approaches to enable behaviour change in the circular economy? The CSCP, Sitra and the German Federal Environmental Foundation (DBU) have realised this knowledge gap and launched the Consumer Insight Action Panel, in a multi-stakeholder collaboration including business, NGOs and European policy-makers.

EU policies and decision-makers have long recognised the importance of understanding and integrating consumer knowledge and behavioural insights into the circular economy transition. Despite the importance of consumer insights, there is little research and action on behaviour change with specific regard to the circular economy, and the need to consider behavioural and consumption aspects is still largely overlooked within circular strategies.

To address this gap, the CSCP, Sitra and the German Federal Environmental Foundation (DBU) have launched the Consumer Insight Action Panel, in partnership with the European Circular Economy Stakeholder Platform. The goal of the Consumer Insight Action Panel is to translate consumer needs and behavioural knowledge, with specific regard to the circular economy in Europe, into impact-oriented and consumer-relevant policy recommendations, business innovations and civil society actions towards the circular economy. In other words, our main objective is to enable change towards circular behaviours that really matter.

This new European initiative is designed to support the transition to the circular economy by generating, applying and testing consumer behavioural insights in circular strategies. Its official launch took place on 18 October 2019 at the European Economic and Social Committee (EESC), with the participation of over 30 stakeholders among business, NGOs and European policy-makers who are supporters or partners of the initiative. The keynote speakers of the official launch included Mr. Kestutis Sadauskas, Director, Circular Economy and Green Growth, DG ENV, European Commission, and Ms. Marie-Paule Benassi, Acting Director, Consumers, DG JUST, European Commission.

The work will be carried out in clubs, which are exclusive groups of high-level stakeholders committed to leading the work of generating and integrating consumer behavioural insights into successful circular economy strategies. Each club is sector-focused and composed of max. 10 members, who are dedicated to exchange knowledge, benchmark existing solutions, prototype and test innovations and lead the circular consumer interface work. The sectors of focus will be textiles, electronics and plastics. You can find more details about the Consumer Insight Action Panel here or download our Flyer.

Due to the limited number of spaces within the initiative, club members were selected by invitation to trusted partners and through an open Expression of Interest process, to ensure a fair, transparent and high-quality selection procedure. The call for the Expression of Interest is now closed, but get in touch with Mariana Nicolau, project manager of the Consumer Insight Action Panel in case you would like to learn more about it. Are you interested in driving behavioural knowledge and behaviour change towards the circular economy transition in Europe? Are you keen to have access to beyond state-of-the-art knowledge on behavioural insights and behaviour change in view of your concrete circular economy challenges? Interested in contributing to the development and improvement of circular policies, business innovation and CSO initiatives? The Consumer Insight Action Panel is the place for you.

The Consumer Insight Action Panel is a non-profit initiative led by the CSCP and funded by Sitra and DBU, in partnership with the European Circular Economy Stakeholder Platform.

For more information contact Mariana Nicolau.

Photo Credit: EU2019 – source: EESC

Whether you are a newbie to the idea of circular business models or an expert – the outcomes of this project help you to get started, learn more, improve, or connect with other players in the field of circular economy or your industry. Both for businesses and policy makers, the project participants developed a toolbox and guidelines to help mainstream circular economy.

The case-studies you can explore on the project’s website www.r2piproject.eu not only cover a large variety of industries from construction and electronics to food and water, they also show that it’s not a matter of size: you can embrace circular economy business models (CEBM) as a global player like Rockwool or Rolls Royce, as a municipality like Venlo, or as a small and medium-sized enterprise like MUD Jeans. Fascinating stories and insights reveal the opportunities of the journey from a linear value chain to a circular one where the concept of virgin materials resulting in waste is replaced by circular sourcing and other circular economy business models, leading to an economically and ecologically sensible use of resources.

As a synthesis of the lessons learned during the project, key messages to business leaders, policy makers and everybody else engaging in this transition are:

From designing a CEBM to turning theory into practice (“deliver”), R2Pi shows what matters in each step, highlights good practices and successful implementation. Embark on a CEBM innovation journey supported by R2Pi Circular Economy Guidelines!

For more information please contact Raymond Slaughter.

How can we reach out to a broader audience and successfully share the objectives and key impacts of our projects? How can we increase awareness among our key projects’ stakeholders? How can we inform project participants on the project in a nutshell? In the GOALAN project, the CSCP has answered this question in a creative and visual way through the development of our GOALAN project explainer video.

The overall objective of the project is to equip farmers and Micro and Small-Medium size Enterprises (MSMEs) with adequate knowledge and skills to drive sustainable horticulture, while also improving their access to markets and financial opportunities (in particular for young and female farmers/entrepreneurs). Through the GOALAN explainer video the project partners are aiming to create awareness among MSMEs, policymakers, other stakeholders and the general public, particularly in Naivasha Lake Basin, about the GOALAN project and its objectives in relation to the recently launched Kenya national Green Economy Strategy and Implementation Plan (GESIP) and SCP implementation. The video also serves as the introduction of the project to the local farmers participating in the trainings.

The CSCP produced the video in close collaboration with WWF Kenya and the support of the animation studio Der Lichtspieler.

For more information on the GOALAN project, please contact Kartika Anggraeni.

How can the handicraft sector in Mauritius be empowered to be vibrant, sustainable and integrated into the tourism value chain? That was the question we reflected on as the SUS-ISLAND Project team met with different actors from the local arts and crafts sector. Workshops with stakeholders identified four key steps. Input came from a diverse group of participants, including artists, designers, manufacturers, school teachers of the arts, NGOs, governmental agencies, handicraft workshop operators, as well as shop procurers, tour operators and hotels.

The local arts and crafts sector of Mauritius has seen years of decline among small and medium-sized businesses (SMEs). This is due to policies favouring cheap imported items rather than local products, a lack of support in developing entrepreneurship, as well as difficulty in accessing the market on the island. During the SUS-ISLAND Project kickoff meeting, stakeholders highlighted that this situation must change in order to empower the sector to develop.

In partnership with SME Mauritius, Daren Moodely of the Tourism Authority and Nikola Berger, Designer at the CSCP, worked together in Mauritius in mid-September, to focus on supporting the development of authentic, sustainable, locally-made products that are integrated into the tourism supply chain.

Together with local partners, organisations and key stakeholders, the team identified a mismatch of needs and offers within the ecosystem of this sector. In a workshop they defined the gaps that need to be filled and the processes, as well as partnerships, that need to be developed within this project whilst being anchored in the existing ecosystem to ensure long-term success. Besides these structural changes, the CSCP broke down the process into four steps that will be integral for the upcoming workshops for the artisans and stakeholders early next year:

  1. Product: Train artisans, designers and stakeholders on sustainability criteria and locally available resources (natural as well as waste products) and support development of products that are in demand
  2. Storytelling: Train artisans, designers and stakeholders in storytelling to brand their products and differentiate them from the imports
  3. Facilitating Access to Market: Fostering collaboration through joint workshops and setting up pilots with various stakeholders to promote access to market, full integration in the tourism value chain and feedback mechanisms for long term success
  4. Creating Experiences: Creating exchanges with tourists that go beyond selling a product, like a creative course to learn a skill from the artisan, skill swap models and other innovative formats that promote personal connections between tourists and locals and create more value for the artisans as well as tour operators, hotels and the local market

The handicraft team of the project has identified some key enablers and a wider group of the locally-made products ecosystem, who will come together to hold a workshop on the four steps in the first half of 2020. The workshop will also be the starting point for 5 to 10 pilot projects consisting of small teams of representatives of the handicraft value chain as well as supporting agents to successfully bring locally made products to the market while learning what all actors need to succeed in the long term.

For further questions contact Nikola Berger.

The CSCP continues supporting actors along the food value chain to reduce food waste. In Autumn 2019 we started the moderation and facilitation of the “National Dialogue Forum for Reduction of Food Waste in Wholesale and Retail Industry” – referred to as handelsforumRLV – , thereby supporting the Federal Government’s National Strategy for Reducing Food Waste.

On 6 November 2019 the Federal Agriculture Minister, Julia Klöckner, inaugurated the “National Dialog Forum for the Reduction of Food Waste” in Berlin. This included awarding the CSCP and its project partner, the Thünen Institute with the implementation of the sectoral Dialogue Forum for Wholesale and Retail. CSCP Project Managers Nora Brüggemann and Patrik Eisenhauer received the award and will be managing and moderating the forum over the next three years.

Nora Brüggemann thanked the Federal Minister on the day and stated: “ We – from the CSCP and the Thünen Institute – are looking forward to the upcoming task, and particularly to the cooperation with retailers and wholesalers to reduce food waste in Germany. We gladly build upon our findings and preliminary work from the European REFRESH project. An exciting time lies ahead of us: By designing the process moderation and by actively involving forum participants to enable co-creation, we are optimistic about contributing to the implementation of the National Strategy.”

The National Strategy for Reducing Food Waste was published in February 2019 by the Federal Government to jointly implement effective measures to achieve the necessary significant reduction of food waste along the entire food supply chain. This is a task for society as a whole. To implement the National Strategy, the Federal Ministry of Food and Agriculture (BMEL) is setting up the National Dialogue, to which different sectoral fora – including the one on wholesale and retail – contribute.

The importance of wholesale and retail to reduce food waste

Wholesale and retail are accorded special importance with regard to the reduction of food waste: on the one hand, companies can continue to exploit existing optimisation potential in their own companies and markets. On the other hand, as a direct “bridge to the consumer” and as an interface to food production, retailers can work in both directions towards improvements and promote the appreciation and a more responsible handling of food in society.

The German retail sector supplies food to 82 million people in the country via its nationwide branch network of more than 37,000 shops, as well as via its newer online channels. Retailers want to live up to their responsibility and actively utilise existing potential for improvement in their own companies and markets.

Our aim is to make the process fair, transparent and participative. That is why the CSCP invites representatives of the German wholesale and retail sector to work together in the newly created Dialogue Forum for Wholesale and Retail.

In collaboration with our project partner Thünen Institut, we will present and discuss positive examples from Germany and abroad in order to jointly implement innovative demonstration projects. We want to address conflicting goals and discuss concrete possibilities of how to reduce food waste in and with trade. In addition, we want to shed light on data collection processes and jointly develop and adopt a voluntary sectoral agreement with concrete reduction targets.

For further questions, please contact Nora Brüggemann.